When web design and development folk express their dislike for Digital Project Managers I like to ask questions. More often than not they’ve just had the misfortune of working with really shit ones. We’re not all bad and here is my plea to those giving us a bad reputation.
Whether you’re a Digital Project Manager or not, working in a small web company means you will undoubtedly have to act as a Digital Account Manager at one time or another. But what is good digital account management, what skill set do you need and what makes a great Digital Account Manager?
Like it or loathe it, when working in a small web agency as a Digital Project Manager you will have to perform account management duties, it’s as simple as that. But why should you actually embrace the opportunity rather than shun it and how can you go about managing the additional work load?
When hired as a Digital Project Manager you expect to spend your days managing digital projects. So why is it you always seem to end up performing account management tasks that appear out of nowhere and drain your valuable time and why do some hate it so much?